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  • Steps to export success
    • 1 Planning and preparing
    • 2 Export marketing research
    • 3 The export plan
    • 4 Export marketing and promotion
    • 5 Sales negotiation and quoting
    • 6 The export order
    • 7 Producing the goods
    • 8 Outbound logistics
    • 9 Payment
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Home » Steps to export success » 8 Outbound logistics » Foreign market logistics » Import documentation » Transport documents

Transport documents

  • Bill of lading
  • Air waybill
  • Freight transit order
  • Road consignment note
  • Export cargo shipping instruction

 

Steps to exporting success

  • 1 Planning and preparing –
    • The Exporting context –
      • Benefits of exporting –
      • Drawbacks of exporting –
      • What is marketing? –
      • Barriers to exporting –
    • Environments you may encounter –
      • Sociocultural environment –
        • Language –
        • Material culture –
        • Aesthetics –
        • Social organisation –
        • Religious beliefs, attitudes, values, space & time –
      • Legal environment –
      • Economic environment –
        • Gross Domestic Product (GDP) –
        • Disposable income –
        • Demographic factors –
        • Competitive & complementary products –
        • Industrialised vs developing countries –
        • Degree of government intervention –
        • International trade agreements –
        • Trading blocs –
      • Political environment –
      • Technological environment –
      • Physical environment –
    • Current business viability –
      • Checklist: Business viability –
    • Export readiness –
      • Export readiness checklist –
        • Part A: Business readiness –
        • Part B: Product & production –
        • Part C: Market & marketing –
        • Part D: Export development –
    • Broad mission statement & initial budget –
    • Confirming management’s commitment to exports –
    • Undertaking an initial SWOT analysis of the firm –
      • Export SWOT checklist 1 –
  • 2 Export marketing research –
    • Preparing a research brief –
      • Research objectives –
      • Research methodology –
      • Export research budget –
      • Evaluating the cost/benefit of export marketing research –
    • Implementing the research brief –
      • Compile a shortlist of countries –
      • Evaluate the shortlisted countries –
        • Researching the foreign target market –
        • Circumstances favouring In-house research –
        • Circumstances favouring Agency Research –
        • Commissioning an external marketing research agency –
          • Checklist for selecting a marketing research agency
        • Desk research –
          • Sources of information for desk research –
        • In-market research –
          • Techniques for formal in-market research –
            • Personal interviews –
            • Telephone interviews –
            • Postal surveys –
            • Store visits –
            • Test marketing –
            • Motivational research –
          • Problems with in-market research –
    • Preparing a research report –
      • The structure of the export research report –
      • Compiling the marketing research report –
  • 3 The export plan –
    • Synopsis of research already done –
    • Revisiting the export SWOT analysis –
    • Setting export objectives –
    • Preparing an export market strategy –
    • Outlining an implementation schedule for your export activities –
    • Market entry channels decisions –
      • Indirect exporting –
      • Representation in international trade –
      • Licensing and franchising –
      • Contracting –
        • Factors affecting the investment decision –
      • Manufacturing abroad –
    • Costing and pricing –
      • Costing for exports –
      • Costing Guidelines –
        • Costing sheet framework
          • Cost reduction alternatives –
      • Pricing strategy –
        • Marginal cost pricing –
        • Export price –
    • Preparing an export research budget –
    • Preparing and presenting your export plan –
    • Export financing –
      • Bank financing –
      • Payment methods as a means of financing –
        • Documentary collections –
        • Documentary credits –
      • Payment terms and export financing –
      • Pricing as a means of financing –
      • Export receivables –
      • Foreign currency loans –
      • Alternative sources of financing –
    • Obtaining approval for your export plan –
  • 4 Export marketing and promotion –
    • Step 1: Deciding on a suitable mix of promotional elements –
      • Advertising –
      • Sales promotion –
        • Trade fairs –    
          • The role of trade fairs as a marketing tool –
          • Types of trade fairs –
          • Objectives for participating in a trade fair –
          • Select a trade fair that will meet your objectives –
          • Prepare a budget for your trade fair –
          • Book the stand –
          • Organise to participate in the trade fair –
          • Actually participate in the trade fair –
          • Ensure follow-up on your trade fair participation afterwards –
      • Direct marketing –
        • Personal selling –
        • Publicity –
        • Internet marketing –
    • Step 2: Standardisation of your export promotion effort –
    • Step 3: Deciding on the core message(s) you will use to promote your product and company –
  • 5 Sales negotiation and quoting –
    • The selling process –
      • Prospecting for buyers –
      • Preapproach –
      • Approaching the buyers –
      • Making a presentation –
      • Overcoming objections –
      • Closing and following-up the sale –
    • The art of negotiating in exports –
    • Quoting for exports –
    • Quotation/Proforma invoice –
    • Payment terms and export financing –
      • Remitting cash payment –
      • Credit terms –
      • Incoterms –
  • 6 The export order –
    • The start of the export sequence –
  • 7 Producing the goods –
    • The export product –
    • Sustainable competitive advantage –
      • Product modification –
        • Factors favouring product standardisation –
        • Factors favouring product adaptation –
        • Mandatory product modifications –
        • Obsolete products –
      • Research & design –
        • Design –
        • Quality –
      • Materials –
      • Product servicing –
      • Packaging –
      • Labelling for exports –
      • Productivity –
      • Brand –
      • Pricing –
        • Price analysis of target market –
        • Costing guidelines –
          • Costing sheet framework
        • Approaches to pricing –
        • Export pricing strategies at your disposal –
        • The export price – your key to success –
        • From an export price to a final selling price –
          • Additional costs –
        • Reviewing the pricing process –
          • Cost reduction strategies –
          • Marginal cost pricing –
    • The production process –
      • Sourcing raw materials and components –
      • Inbound logistics –
      • Processing –
        • Improving the production process –
  • 8 Outbound logistics –
    • Export distribution –
      • Market entry channels decisions –
      • In-market distribution decisions –
      • The influence of payment and incoterms on distribution –
      • Physical distribution –
      • The whole channel concept –
    • Between market transportation –
      • Air freight –
        • Air freight calculations –
      • Sea freight (between market) –
        • Sea freight calculations (between market) –
        • Sea freight payment terms (between market) –
      • Rail freight –
      • River freight –
      • Road freight –
      • Containerisation –
    • Home market logistics –
      • Export licensing / certification –
        • Export permit –
      • Export documentation –
        • Exporter registration form –
          • General exporter –
          • AGOA –
          • GSP –
          • TDCA –
          • SACU / EFTA –
          • SADC –
        • Letter of credit –
          • Types of letter of credit –
          • More about letters of credit –
        • Commercial invoice –
        • Bill of entry export –
        • Form NEP (no foreign exchange proceeds) –
        • Form E (repatriation of foreign exchange earnings) –
        • Export permit –
      • Storage & port handling –
        • Export clearance –
        • Customs clearance –
      • Marine Insurance –
        • Utmost good faith –
        • Insurance premium –
        • Duration of cover –
        • Insurable interest and value –
        • War risks –
        • Marine cover –
        • General average –
    • Foreign market logistics –
      • In-market transportation –
        • Sea freight (foreign) –
          • Sea freight calculations (foreign) –
          • Sea freight payment terms (foreign market) –
        • Air freight (foreign market logistics) –
          • Air freight calculations (foreign market logistics) –
        • Road freight (foreign market logistics) –
        • Rail freight (foreign market logistics) –
        • River freight (foreign market logistics) –
        • Containerisation (foreign market logistics) –
      • Storage and port handling –
      • Import clearance –
        • Import tariffs –
      • Import documentation –
        • The quotation –
        • The proforma invoice –
          • Proforma invoice completion guide –
        • The export contract –
        • The commercial invoice –
        • The packing list –
        • Letter of credit –
        • Transport documents –
          • Bill of lading –
          • Air waybill –
          • Freight transit order –
          • Road consignment note –
          • Export cargo shipping instruction –
        • Export certification (foreign logistics) –
  • 9 Payment –
    • Payment methods –
      • Payments in advance –
      • Open account –
      • Documentary Credits / Letters of Credit –
        • Types of letters of credit –
        • More about letters of credit –
      • Documentary collections –
      • Letter of credit –
      • Export documentation –
      • Forex –
    • Payment terms –
      • Remitting cash payment –
      • Credit terms –
      • Incoterms –

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