Considering exporting

R 110.00 (price ex VAT)

If you are considering exporting, then you need to think carefully about your reasons for wanting to export. Exporting offers many benefits, but it also has its drawbacks. It is neither quick nor easy and you will have to deal with many challenges that you will be faced with in the global context, such as the various environments you will encounter and the many barriers to trade you will find. If your reasons for exporting are genuine and your firm is a viable business and has something special to offer, then we encourage you to consider exporting.



File download size: 1 Mb

Pages: 55


1 Introduction

2 The benefits of exporting

3 The drawbacks of exporting

4 What is marketing?

5 The environments you will encounter abroad

6 Barriers to exporting


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